Buyers vs. Sellers: Who Serves Who? | The Relationship Economy......

Buyers vs. Sellers: Who Serves Who? The Relationship Economy......: "Unless the marketplace thinks “systemically” about how to better serve the buyer then the old marketplace will loose to a new marketplace. The new marketplace will be collaboratively built by merchants who see more value in collectively building a “digital system” of convenience which buyers can interact more conveniently with the marketplace.
Markets need to aim at serving buyers. Buyers serve markets via consumption. Consumption is relevant to need, convenience, price and experience. Given the technological revolution it seems obvious that a new marketplace will indeed emerge soon than later. The new marketplace will not be designed by the “silo mentality of old markets” rather it will be created by those who understand the value of an “open marketplace"